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PORTFOLIO

Professional Projects
Website Redesign

www.pacificwestland.com / Pacific West Land

I developed and implemented a content strategy plan for the redesign of Pacific West Land’s website. I created and designed a working website prototype and used that prototype as the design parameters for the external developer team's creation of the live site. My in-house prototype allowed for a convenient way to facilitate design requests of the company stakeholders and provide visual feedback to the developer team.

Quarterly Report Redesign & Template Creation

Investor Correspondence / Pacific West Land

I redesigned and created templates for quarterly investor reports to maximize process efficiency and accuracy. The redesigned template places important emphasis on each investment pool's font and color palates for consistency between all of the firm's related marketing and investor communications.

Monthly Update Redesign & Template Creation

Investor Correspondence / Pacific West Land

I redesigned and created templates for quarterly investor reports to maximize process efficiency and accuracy. The redesigned template places important emphasis on each investment pool's font and color palates for consistency between all of the firm's related marketing and investor communications.

Master's Projects
InDesign for Technical Communicators

Capstone / Northeastern University

This 25-page user manual covers important topics within Adobe InDesign, tailored specifically for technical communicators. I created and wrote this manual within InDesign as my final Master's project.

Content Strategy Report

Content Strategy / Northeastern University

Presentation detailing the content strategy I created for an architecture firm's website based on my own research.

Accessibility Assessment

Web Accessibility / Northeastern University

Presentation assessing the accessibility features of an architecture firm's homepage and two subpages.

Competitive Analysis

Collecting User Data / Northeastern University

Report summarizing research I conducted on a hotel website and two major competitors' website. Includes issues, recommendations, and next steps to attract a higher volume of website traffic.

Usability Test Report

Usability & User Experience / Northeastern University

Presentation detailing the results of a usability test I conducted on an online utilities billing portal.

© 2024 by Alli Durrant

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